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Warner to Back Blu-ray Exclusively

January 4, 2008 | Author: play-beyond | Filed under: Blu-Ray

Warner has announced that they will be switching to support Blu-ray exclusively. Warner has been supporting both formats since they were launched, but recent talk from top executives suggested that Warner couldn’t continue down that road much longer, and that the all important holiday sales would help them make a decision. With Blu-ray winning every week in high definition sales this year, Warner has decided that The Future is Blu.

“The window of opportunity for high-definition DVD could be missed if format confusion continues to linger. We believe that exclusively distributing in Blu-ray will further the potential for mass market success and ultimately benefit retailers, producers, and most importantly, consumers,” Warner Bros Chairman and Chief Executive Barry Meyer said in a statement.

Source: Official Time Warner Press Release

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